The Difference is Digital
While in-person feedback and focus groups will always have a place in Market Research, our digital approach offers a different way to unlock unique kinds of consumer feedback. By digitizing and using social media to reach a range of demographics, representative sample recruiting can be simultaneously far-reaching and hyper-niche.
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BUSINESS TO
BUSINESS
For B2B research, our study participants are owners and decision-makers within companies, able to offer keen insight into how choices are made in a business setting.
NICHE RECRUITING
We’re able to deliver representative samples who fit within hyper-niche demographics. Whatever audience our clients are after, we’re able to find them.
BUSINESS TO CONSUMER
For B2C studies, participants are everyday people and consumers. They are what one might consider a traditional pool of focus-group participants.
ETHNOGRAPHIC STUDIES
Though we reach participants online, the studies we help facilitate aren’t confined to the digital space. We can also support in-person, ethnographic studies.
PARTICIPANT MANAGEMENT
Once we locate the perfect participants, we manage their experience to ensure a seamless study, providing tech checks, text reminders, and more.
NATIONWIDE RECRUITING
Our digital process makes nationwide demographics—from North American markets to youth under 18 to Latinx populations—entirely within reach.
Our 100% Digital Approach
Success at Collab Research can always be traced back to our digital approach. It’s via our innovative use of social media and technology that we’re able to be inclusive, efficient, and hold our participants accountable. Our boundless digital wingspan lets us reach our clients’ niche markets anytime, anywhere.
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